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WHY FACTS DON’T ALTER OUR MINDS

  “The most difficult subjects can be explained to the most slow-witted man if he has not formed any idea of them already; but the simplest thing cannot be made clear to the most intelligent man if he is firmly persuaded that he knows already, without a shadow of doubt, what is laid before him.”- Leo Tolstoy. Why don't facts change our minds? And why would someone continue to believe a false or inaccurate idea anyway? How do such behaviors serve us? The Logic of False Beliefs Humans need a reasonably accurate view of the world in order to survive . If our model of reality is wildly different from the actual world, then we struggle to take effective actions each day. However, truth and accuracy are not the only things that matter to the human mind. Humans also seem to have a deep desire to belong. “Humans are herd animals. We want to fit in, to bond with others, and to earn the respect and approval of our peers . Such inclinations are essential to our survival. For most of our e

PERSONAL EFFECTIVENESS AND PRODUCTIVITY: BEHAVIOURS ASSOCIATED

  Story - The Ivy Lee Method: By 1918, Charles M. Schwab was one of the richest men in the world. Schwab was the president of the Bethlehem Steel Corporation, the largest shipbuilder, and the second-largest steel producer in America at the time. The famous inventor Thomas Edison once referred to Schwab as the “master hustler.” He was constantly seeking an edge over the competition. One day in 1918, in his quest to increase the efficiency of his team and discover better ways to get things done, Schwab arranged a meeting with a highly respected productivity consultant named Ivy Lee. Lee was a successful businessman in his own right and is widely remembered as a pioneer in the field of public relations. The Ivy Lee Method:. . . . . . . . During his 15 minutes with each executive, Ivy Lee explained this simple set of daily routine steps for achieving peak productivity: 1.       At the end of each workday, write down the six most important things you need to accomplish tomorrow. 2.